A stone’s throw away from Real Creative Design Studio, we moseyed over to round 2 of Byron Bay’s industrial estate and to another heaping spoonful of inspiration. Maria of Real Creative walked us there herself and introduced us to Frankie Ratford, the creator of The Design Kids.
Frankie is all over Australia’s design scene, having worked with Frost in Sydney, studying in Melbourne, managing the Design Kids in Byron Bay, and lecturing in Brisbane. Which is no small feat considering how huge Australia is and how many of those gigs she does simultaneously.
The Design Kids is a platform for emerging designers and creatives in Australia to sell their work. Frankie helps facilitate real world opportunities for design students to get a taste of what the industry is like outside of the classroom, and she’s doing a kick ass job of it. Their most recent exhibition, the Terrible Twos paired each student with an established studio to collaborate, and the sale of each canvas went to a charity of the student’s choosing. More on the win-win scenarios that Frankie’s created below (and a photo of Frankie’s collaboration from the Terrible Two’s exhibit.. the one with the kitchen stove.)
Frankie’s fire fueled our own. She’s got a fantastic mix of the necessary design skills, intuition, and business sense to create some serious damage (the good kind, that is). Finding my favorite business book the 4-hour-workweek on her shelf didn’t surprise me in the slightest.
Keep your eye on this girl. Read on for more about The Design Kids and Frankie’s background.
I have ‘Frankie Fridays’, I don’t work Fridays. You need time away to do what you want and refresh.
How did you fund the show?
I got the space for the show for free and got a drinks sponsor. Desktop magazine got involved too. Sales of the art went to charity and the studios and student got exposure.
Do you make money from this?
I lecture 2 days a week in Brisbane.
When did you move to Australia?
10 years ago I moved from Bournemouth. I lived in Canada, then studied in Melbourne for 4 years. I worked for Frost in Sydney for 4 years and have been in Byron Bay for 6 months. As soon as I had the resources and had learnt about everything creative, I moved here. I made sure to learn about blogging, teaching, and marketing. Once I had the skills, I moved here to set up the business. As soon as you say you’re looking for work, it snowballs!
Do you have any tips for emerging designers?
I would say to stay true to yourself. I have ‘Frankie Fridays’, I don’t work Fridays. You need time away to do what you want and refresh!